Whether it be the family she was born into (her fatherโs actor Stephen Baldwin) or the men she dates (her ex-boyfriend is Justin Bieber), thereโs no denying that Hailey Baldwin has star power of her own. Crediting 8.5 million Instagram followers to her name, Hailey is a hot commodity for brands wanting to work with her โ with the latest seeing her create a limited-edition cosmetic collection for ModelCo.
At yesterdayโs Hailey Baldwin for ModelCo media launch in Sydney, Hailey opened up about some of the makeup tricks sheโs learnt along the way: โA tip Iโve picked up is doing baking โ where you put loose powder under your eyes and in certain spots. You let it sit there for a little bit before you blend it in, thatโs a thing Iโve picked up from bloggers and YouTube people and just from seeing it on Instagram. I get lost in beauty Instagrams and those little beauty hack thingsโฆ and those sped up videos where they are doing things on their face.โ
She continues: โI donโt use any type of brush [to apply foundation], I just do it with my hands and put it onto my face like Iโm putting on face lotion; It gives a very sheer, pressed-in natural look to your foundation. Thatโs one tip Iโve picked up. Another thing is putting highlights in certain places, placing it in certain parts [of the face] like right at the cupidโs bow of the lip. Iโm very observant, so I like to watch whenever Iโm on set and people are doing things to me or other people โ and then I learn from that.โ
[instagram url=https://www.instagram.com/p/BNnVWuGDOXR/?taken-by=modelco_cosmetics&hl=en hidecaption=true width=650]
Main image: @haileybaldwin